Forget hourly rates. Price by value:
The New Writer's Pricing Framework
Blog Posts (800-1000 words) - Research included: $150-250 - SEO optimized: Add $50 - With graphics: Add $50
Website Copy - Homepage: $500-800 - About page: $300-500 - Service pages: $250-400 each
Email Campaigns - Welcome series (5 emails): $500-750 - Sales sequence (7 emails): $750-1000 - Monthly newsletters: $200-300
Case Studies - With interviews: $400-600 - From provided info: $300-400
Start at the lower end, increase by 20% every 3 clients.