Chapter 104

Week 1: Launch Your E-commerce Business

1 min read

Day 1: Niche Research Sprint

The Validation Process:

1. Amazon BSR Research - Search your niche + "t-shirt" or "mug" - Check Best Seller Rank (BSR) - Under 100,000 = good demand - Note price points and designs

2. Facebook Group Intelligence - Join 5 groups in your niche - Note common complaints/desires - See what gets engagement - Identify design opportunities

3. Pinterest Trend Mining - Search niche keywords - Save high-engagement pins - Note design styles - Identify gaps

Day 2-3: Design Creation Marathon

Create Your First 10 Designs:

Design Types That Sell: - Funny sayings (niche-specific humor) - Minimalist text designs - Vintage/retro styles - Cute illustrations - Typography focus

Design Best Practices: - High resolution (300 DPI) - Transparent backgrounds - Multiple color options - Consider placement - Mock-up everything

Day 4-5: Store Setup

Quick Launch Checklist:

1. Choose Platform - Beginners: Start with Etsy or Redbubble - Growth: Move to Shopify + Printful

2. Create Listings - SEO-optimized titles - Detailed descriptions - Multiple product photos - Competitive pricing

3. Brand Foundation - Store name and logo - About section - Policies - Social media accounts

Day 6-7: Marketing Launch

The Zero-Budget Marketing Plan:

Pinterest Strategy: - Create 10 pins per design - Different mockups/angles - SEO-rich descriptions - Join group boards

Instagram Strategy: - Post daily with niche hashtags - Behind-the-scenes content - User-generated content - Stories with polls/questions

Facebook Strategy: - Share in relevant groups (follow rules) - Create Facebook page - Run engagement posts - Build email list