Robert stood frozen in the grocery store, staring at seventeen types of pasta sauce. He'd already spent ten minutes comparing ingredients, prices, and reviews on his phone. His wife needed him to grab sauce for dinner, a simple request that had somehow become a complex optimization problem.
Meanwhile, in the next aisle, Maria grabbed her usual sauce in three seconds. Not because she didn't care about quality or value, but because she'd already made this decision once using her personal framework: under $4, recognizable brand, no high fructose corn syrup. Every pasta sauce decision now took seconds, not minutes.
This is the power of decision templates and frameworks: making complex decisions once, then applying that template forever.