Chapter 87

The Passive Income Development Framework

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Phase 1: Foundation (Months 1-3)

Month 1: Skill Inventory - List all professional skills - Identify market demand - Research competition - Choose initial focus

Month 2: Audience Building - Start content creation - Build email list - Engage in communities - Establish expertise

Month 3: MVP Creation - Create minimal viable product - Test with small group - Gather feedback - Refine offering

Phase 2: Launch (Months 4-6)

Month 4: Soft Launch - Release to email list - Gather testimonials - Optimize based on feedback - Document success stories

Month 5: Scale Systems - Automate delivery - Build sales funnel - Create evergreen content - Implement analytics

Month 6: Optimization - A/B test pricing - Improve conversion - Expand traffic sources - Add upsells

Phase 3: Growth (Months 7-12)

Months 7-9: Expansion - Add complementary products - Build affiliate program - Partner with influencers - Diversify traffic sources

Months 10-12: Systematization - Hire virtual assistants - Document all processes - Build recurring revenue - Plan next product