Chapter 74

The Automation Income Multiplier

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McKinsey research shows that professionals who effectively automate routine tasks earn 34% more than those who don't. The math is simple:

- Manual work has linear returns: 1 hour of work = 1 hour of output - Automated work has exponential returns: 1 hour of setup = hundreds of hours saved - Freed time invested in high-value work = income growth

Yet most professionals resist automation, claiming: - "It's faster to just do it myself" - "I don't have time to learn new tools" - "My work is too complex to automate" - "What if something breaks?"

These objections cost the average professional $25,000-$50,000 annually in lost income potential.