Chapter 73

Your Outreach Action Plan

1 min read

The 10-3-1 Strategy gives you a framework for building connections without being devastated by the inevitable rejections along the way.

By implementing this approach, you: - Remove personal sting from non-responses - Create predictable friendship pipeline - Build resilience through repetition - Learn what works through iteration - Maintain hope through hard numbers

In Chapter 9, we'll explore how to deepen the connections you've made—moving from surface pleasantries to meaningful friendship.

For now, make your list of 10. Send your first three outreaches. Start building your rejection resilience today.

Your future friends are waiting on the other side of your fear. Time to push send.

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# Chapter 9: Deepening Connections - From Surface to Substance

"We've been getting coffee every other week for six months," Rosa said, stirring her latte pensively. "Sarah and I talk about work, kids, the weather... but I don't really know her. And she doesn't really know me."

At 38, Rosa had successfully moved several acquaintances into her regular rotation. Her calendar showed consistent coffee dates, workout sessions, and occasional dinners. Yet something was missing. These interactions, while pleasant, felt stuck at surface level—an endless loop of safe topics and polite exchanges.

"How do you break through?" she wondered. "How do you go from discussing weekend plans to sharing what actually matters?"

This is the hidden challenge of adult friendship: creating depth. We can master meeting people, converting acquaintances, and maintaining contact. But transforming pleasant interactions into meaningful connections? That's where most friendships stall.