The 3-Touch Conversion System bridges the gap between meeting people and making friends. It provides the missing manual for adult friendship formation.
Master this system and you'll never again wonder why that great conversation at that event never led anywhere. You'll have a clear, actionable process for exploring friendship potential.
In Chapter 7, we'll explore how to manage your growing friendship network with a Friendship CRM system—because maintaining connections matters as much as making them.
For now, look at your phone contacts. How many represent dead-end acquaintances? Choose three with potential and start your first touches.
Your future friends are already in your network. Time to activate those connections systematically.
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# Chapter 7: Building Your Friendship CRM
"I completely forgot about Marcus."
David stared at the LinkedIn notification, guilt washing over him. Marcus had been one of his closest work friends five years ago. They'd grabbed lunch weekly, shared career advice, even helped each other through difficult projects. Then Marcus changed companies, and somehow their friendship just... evaporated.
"How does this keep happening?" David wondered, scrolling through his contacts. He found dozens of similar stories—former close friends reduced to annual "Happy Birthday" Facebook posts. Each forgotten connection represented a relationship he'd genuinely valued but failed to maintain.
At 45, David could manage complex accounting systems, track hundreds of client relationships, and remember every tax deadline. But when it came to maintaining friendships? He relied on memory, chance encounters, and good intentions. It wasn't working.