Step 1: Categorize the Decision
Reversible vs. Irreversible - Reversible: Choose fast, adjust later - Irreversible: Take appropriate time
Most decisions are reversible. We treat them as permanent.
High-Stakes vs. Low-Stakes - High-stakes: Worth optimization - Low-stakes: Good enough is perfect
Step 2: Set "Good Enough" Criteria
Before choosing, define minimum acceptable standards: - Restaurant: Clean, 4+ stars, under $30 - Clothes: Fits well, appropriate, comfortable - Technology: Does core function, reliable brand - Entertainment: Sounds interesting, available now
First option meeting all criteria wins.
Step 3: Time Box the Decision
- Daily consumables: 30 seconds - Weekly purchases: 5 minutes - Monthly decisions: 30 minutes - Annual choices: Proportionate research
Timer expires = decide with current information.
Step 4: Decide and Move On
No post-decision research. No reviews after buying. No second-guessing. Done is done.