Chapter 66

The Role Method Transformation Exercise

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Let's see the Role Method transform a real challenge:

YOUR CHALLENGE: "I need to give a presentation to senior executives about our project delays"

LEVEL 1 - No Role: "Help me prepare a presentation about project delays" Result: Generic presentation advice

LEVEL 2 - Basic Role: "As a project manager, help me prepare a presentation about project delays" Result: Slightly better but still generic

LEVEL 3 - Expert Role: "You are Patricia Williams, a crisis communication expert who has helped Fortune 500 executives navigate difficult conversations. You believe in radical honesty paired with strategic optimism. You've written 'The Art of the Difficult Message', and trained thousands in high-stakes communication. Help me prepare for presenting project delays to senior executives who are already skeptical of our team." Result: Masterful strategy with specific techniques, psychological insights, and executive-level communication tactics