Refining to Perfection
The conference room fell silent as Martin presented his AI-generated marketing strategy. Three weeks of work, dozens of prompts, and yet... something was off.
"It's good," his CEO said carefully. "But it doesn't feel like us, you know?"
Martin knew. The strategy was technically sound but lacked soul. That night, he discovered the Iteration Engine—a systematic approach to refining AI outputs from adequate to exceptional. By morning, he had transformed his generic strategy into something that made his CEO say, "This is exactly what I was hoping for, but couldn't articulate."
The difference? Martin learned that exceptional AI output isn't born—it's built through intelligent iteration.