Marcus was a talented but underpaid operations manager earning $72,000. He felt stuck, overwhelmed, and skeptical that significant change was possible without an MBA or job change. Then he committed to just 90 days of focused implementation.
Here's exactly what he did—and what you can do starting today:
Days 1-30: Foundation and Visibility
Week 1: The VALUE Assessment Marcus spent his first week completing the VALUE assessment from Chapter 2. His scores: - Visibility: 1.5 (His work was invisible) - Automation: 2.0 (Everything manual) - Leverage: 1.0 (Working alone) - Upskilling: 2.5 (Good skills, poor positioning) - Efficiency: 2.0 (Working hard, not smart)
He identified Visibility as his biggest gap and immediate opportunity.
Week 2: The Credit Capture System Implementing Chapter 6's strategies, Marcus: - Started sending weekly value reports to his manager - Created a simple dashboard showing his impact - Documented every process improvement - Built an achievement archive
Result: His manager mentioned in a team meeting, "I had no idea Marcus was driving so much value."
Week 3: Strategic Self-Promotion Using Chapter 5's framework, Marcus: - Crafted five STAR stories about his impact - Updated his LinkedIn with quantified achievements - Shared one win per week in team channels - Volunteered to present at the monthly all-hands
Result: Senior leadership learned his name and contributions.
Week 4: Executive Presence Applying Chapter 4's protocol, Marcus: - Arrived 30 minutes early to plan his day - Contributed strategically in meetings - Upgraded his wardrobe basics - Eliminated weak language patterns
Result: Colleagues commented on his "new energy" and leadership potential.
30-Day Outcome: - Visibility score improved from 1.5 to 3.5 - Invited to strategic planning session - Manager committed to discussing promotion - Confidence dramatically increased
Days 31-60: Systems and Leverage
Week 5-6: Automation Implementation Guided by Chapter 7, Marcus: - Identified 15 hours of weekly repetitive tasks - Built Python scripts for report generation - Created templates for common requests - Implemented Zapier workflows
Result: Freed up 12 hours per week for strategic work.
Week 7-8: Delegation Development Using Chapter 10's framework, Marcus: - Documented his top five processes - Trained two team members on routine tasks - Created a knowledge base for common questions - Established weekly check-in rhythm
Result: Multiplied his impact through others while building leadership credibility.
60-Day Outcome: - Automation score improved to 4.0 - Leverage score improved to 3.5 - Promoted to Senior Operations Manager - Salary increased to $87,000 (21% raise)
Days 61-90: Income Acceleration
Week 9-10: Market Intelligence Implementing Chapters 3 and 14, Marcus: - Researched operations roles paying $100K+ - Identified "Revenue Operations" as high-growth field - Started learning Salesforce and analytics - Connected with RevOps professionals
Result: Clear path to six-figure income identified.
Week 11-12: Network Activation Applying Chapter 11's strategies, Marcus: - Reached out to 20 RevOps leaders - Attended three virtual industry events - Started sharing RevOps insights on LinkedIn - Built relationships with two mentors
Result: Three companies expressed interest in his background.
90-Day Outcome: - Total compensation: $87,000 (from $72,000) - Pipeline of higher-paying opportunities - Clear skill development path - Network expanded by 200% - Confidence in six-figure trajectory